Dr. Prema Nakra
PhD Economics, Vikram University
MBA Marketing, Pace University
MA Economics, Christian College/Vikram University
Research Interests / Areas of Study
Knowledge capital management, reputation management, ethical issues in international marketing - including infoterrorism, gray marketing, and non-tariff barriers.
Published articles can be found in Reputation Management Quarterly, Competitive Intelligence Review, and International Journal of Advertising and Promotion among others. I am also a certified Tango Facilitator (a Knowledge Management simulation developed by Celami International).